For customers who want to live in the Apple ecosystem, an Apple Books reader would be a welcome addition to the product line. Why can’t Apple get into the E-ink display market? They could do head to head with the Kindle Paperwhite, but still, charge a premium ($199?). While the iPad screen is fine for web reading, the E-ink display of the Kindle Paperwhite and the Kindle Oasis just can’t be beaten for book reading. I certainly wouldn’t want to take even an iPad mini to the pool or the beach due to its lack of waterproofing. The E-ink displays are better in direct sunlight, and the waterproofing of modern Kindles allows you to take it to the pool without the worry of frying it with a little water. Since it’s summer, poolside and beach reading is on a lot of people’s agendas, and the Kindle again destroys the iPad here. It’s easier on your eyes for long reading sessions, and it feels more like a real book vs reading on a computer screen. While the iPad screens are amazing for computing work, an E-ink is a much better reading experience. I’d love to see Apple compete against Amazon with an Apple Book reader. Despite Apple’s attempts with the Apple Books redesign, the Kindle and Audible ecosystem is still the best place to be for book lovers.
I’ll be doing a review of it on 9to5Toys in early August. I actually just pre-ordered the new Kindle Oasis. I’ve had an Audible subscription off and on since 2008, and I’ve been using some version of a Kindle Paperwhite for the past few years. I’ve been a big fan of the Amazon ecosystem for ebooks and audiobooks for a number of years.
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